Guided Recruitment

Reach an untapped patient population – guiding people previously unaware to clinical trials.


It’s about raising awareness.

The biggest challenge to enrolling patients in clinical trials is lack of awareness. Only around 4% of the population has participated in clinical research, and the average person doesn’t even know how to get started.

The untapped majority you’re missing.

While traditional clinical trial recruitment uses study-specific messaging across a limited geographic area to target patients already very engaged with their condition, we build awareness with the other 96% of the population who have never participated in clinical research. Our technology continuously identifies interested patients when they’re not thinking about their condition – on tens of thousands of general interest websites – and engages them with an easy online introduction.

  1. An interested patient discovers our ad and completes a short health profile.
  2. Our marketplace matches them to local studies with relevant treatments.
  3. Our medically trained recruiters screen the patient over the phone.
  4. We connect the patient directly with the research site.

We work with sites to provide weekly updates on patient status, presented in real time via our reporting portal.

A high-touch approach.

Even after a patient is referred to a site, our concierge team stays in touch with them, providing additional support and appointment reminders. Leveraging our relationship with patients has proven to deliver enrollment rates three to five times higher than other vendors.

Know your cost-per-patient in advance.

Submit your request for a recruitment assessment, and we’ll complete a no-cost, two-week simulation of our actual recruitment efforts (e.g., speaking with real patients) to measure patient interest and qualification rates for your specific protocol. The real-world data compiled during this assessment is used to estimate the number of monthly qualified referrals, screens, and randomizations you can expect along with the cost-per-patient.

Pricing informed by evidence.

The real-world data gathered as part of this assessment comes from a variety of unique sources including:

  • Individual phone conversations with a minimum of 100 condition-specific patients currently registered in SubjectWell’s marketplace
  • Feedback from those patients about your specific study design
  • Analysis of site-reported activity from past recruitment efforts of similar studies
  • Calculation of inclusion and exclusion criteria pass-rates using constantly updated percentages from more than 10,000 individual prescreening questions

A proposal backed by data.

The entire recruitment assessment and resulting proposal are provided by SubjectWell free of charge.

The results of your recruitment assessment will come as a formal proposal. We’ll share all of the data collected, along with the assumptions used to calculate:

  1. The distribution of your target patient population across participating countries
  2. The number of patients we expect to connect with and screen each month and their expected interest
  3. The simulated phone screening criteria, list of qualifying responses, and expected pass rate
  4. The rate of expected referrals per month
  5. The anticipated number of patients entering into screening per month
  6. The anticipated racial demographics
  7. The reported screen fail rate
  8. The number of potential randomizations per month
  9. The price-per-patient (randomization, referral or direct-to-study website)

We’re ready to invest in your success.

Provide your contact information and we’ll reach out to schedule the best time to gather the information needed to complete your recruitment assessment. We look forward to speaking with you!

Contact us.

Let’s talk about your patient needs: